Why teams look for a Stash alternative
Stash launched in January 2024 as a pivot from Fractal, a web3 game storefront. It sells checkout, web shop, launcher and loyalty to mid-size and large studios, and you start by talking to sales: its docs say you can't register yourself yet.
Appside was founded in 2026 for the opposite workflow. You open the studio, your store is drafted in your game's look, and your developers integrate it from the docs, at a price that is on the page.
Appside vs Stash
| Stash (public sources, Oct 2026) | Appside | |
|---|---|---|
| Getting started | "At this moment, you can't self-register for Stash Studio": reach out to set up an account | Open the sandbox studio now, no form, no call |
| Pricing | Flat 5% plus channel fees. Stash's own calculator estimates about 10% all-in, sometimes 8% or 12% | 3.9% per successful payment, and that is the only fee |
| Setup fee, subscription, minimum | Not published | None |
| Building the store | In Stash Studio, after Stash sets up your account on request | The builder drafts a store from your app's icon and screenshots. You approve every product and price |
| Changing the store | Through Stash Studio once your account is set up | Offers, badges, prices, banners, languages and currencies in the Studio. Publish yourself, every version kept |
| Integration | Unity and Unreal (preview) SDKs, sales-assisted setup | Three steps: player token, openStore() or purchase(sku), signed webhook. Web, Android, iOS, Unity, Flutter, React Native, Node and Python |
| Founded | 2024 (as Stash) | 2026, AI-native from day one |
What that 6 points is worth
At Stash's own 10% estimate versus Appside's 3.9%, a studio selling $500,000 a month on the web keeps about $30,500 more every month, or $366,000 a year. Run your own numbers in the app-store fee calculator.
Moving from Stash
- Keep the code that grants items. Point it at Appside's signed
order.paidwebhook. - Issue a short-lived player token from your server.
- Open the store or a single product with
openStore()orpurchase(sku).
Start with the quickstart or try the live demo.